In an exchange of ownership, new entrepreneurs wanted to honor the Wright Flower Shop legacy and clientele by keeping the name, but updating the look and feel for a bright and successful new era. Located in the heart of Purdue country in Indiana, using the black and gold colors resonate and reflect the enthusiasm as the local flower shop of West Lafayette. The new logo has contributed to the continued success of Wright Flower Shop and has been used in everything from business cards to vehicle decals.